TENTER

Tenter is an independent Architecture and Design Studio founded in 2013 by Mario Sada and Félix Villaseñor in Mexico City, the name of the Studio is inspired by a construction toy from the 80´s.

The color palette is mainly based on a grayscale to which we added a yellow that plays a leading role within the identity by providing boldness to the visual style.
 
The symbol is an abstraction of a brick created by simple lines in a rotated perspective and the type is fragmented into two vertically placed parts, in reference to the construction process of adding levels to a building.